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Lord Rama, the Supreme Personality of Godhead, appeared hundreds of thousands of years ago at a place called Ayodhya, north India. The reason for His advent are told in the Bhagavad-gita, the essence of all the Vedic scriptures, where Lord Krishna tells Arjuna:

yada yada hi dharmasya
glanir bhavati bharata
abhyutthanam adharmasya
tadatmanam srjamy aham (4.7)

Whenever and wherever there is a decline in religious practice, O descendant of Bharata, and a predominant rise of irreligion—at that time I descend Myself.

paritranaya sadhunam
vinashaya cha dushkrtam
dharma-samsthapanarthaya
sambhavami yuge yuge (4.8)

To deliver the pious and to annihilate the miscreants, as well as to reestablish the principles of religion, I Myself appear, millennium after millennium.